Opening your drive-thru(不必下车可得到服务的)coffee shop won't come without challenges. Here are some of them:
　　Space. The new shop will require an area for the drive-thru line.If you have a small, takeout-only space,you can use a line to surround the building. If your existing space also welcomes dine-in guests,you need to consider safety and not blocking your parking lot.
　　Competition.Your company can stand out as a local business,but make sure your speed,convenience,and customer service don't fall short of customers'expectations.
　　Harder to build connection and cuture(but not impossible!).Although some business owners fear drive thrus as a cold transaction(交易),you can still ensure your customers get a real connection. Have a question of the day without using common statements like“Nice weather we're having.”Customers love it,and regular customers will be excited to see what the new question of the day is at every visit. You can also have a pay-it-forward(预先捐赠)program,or other ways to promote your brand.Customer service may not look exactly the same as it does in-store.