2024年成考专升本每日一练《英语》7月10日

• 1. I would appreciate it （） you call back this afternoon for the doctor's appointment.

  A until

  B if

  C when

  D that

• Passage Five Americans like to be straightforward when it comes to getting to know someone.Their personal questions might seem offensive in some cultures.For example,“Where did you go to school?”might annoy an Englishman,because the answer reveals his social status.Here,it is simply an attempt to speed up the getting-to-know-you process. While many Americans are very well-traveled,they"re in the minority.D.on"t be offended if a comment about your country or culure seems insulting—it"s usually just a lack of information,and a gentle correction will be well accepted.What if the conversation goes wrong to a topic that you find private,such as health or politics?Americans can"t always take a subtle hint when they"re being disturbing—a light-hearted comment and a change of subject will probably work.If you"re from Europe, expect to hear how many famous ancestors of your country appear in their family tree.And if you"re from Britain,that sudden odd way of speaking is probably an American"s attempt to imitate your accent—it"s meant to be joking.These days there is little in the United States that truly offends.As a universal rule,it is also wise to avoid talking about religion,money,and politics. So,now that you know what to expect,how do you go about meeting one of those 315 million Americans?As we have seen,Americans are doers,joiners,and organizers.According to the old joke, if you put two British people on a desert island,they"ll form a committee.Two Americans are more likely to set up a boat-building club,or a professional association for survivors.They can"t resist talking to someone who shares their particular passion,so whatever your professional or leisure interest,find a group and get involved.
  
  
  2. According to the writer,what should a European do to get along with Americans?  

  AJoin their groups.

  BSet up a club for them.

  CTalk about their history.

  DKeep them at a distance.

• The AIDA model is the foundation of modem marketing and advertising practice. It outlines the four basic steps that can be used to persuade potential customers to make a purchase. The first three steps lie in creating attention (A) , developing interest (I) , and building desire ( D) for the product, before the fourth step—the "call to action" ( A)—tells them exactly how and where to buy. AIDA can channel the customer's feelings through each stage of the communication process toward reaching a sale.
  Attracting the customer's attention is the first challenge, and this may be achieved by using an attractive phrase, offering a discount or something for free, or demonstrating how a problem can be solved. Once someone' s attention has been seized, it must be turned into real interest. This is best done by providing a brief description of the product' s benefits to the consumer, rather than simply listing the product's main features. Problem-solving claims, or results-based advice can be used to create desire, before finally laying out a simple way for that desire to be met—the means to buy. On website advertising, this might be a direct link ； on TV or print, it may be a website or telephone number.
  In the movie industry, the stages of AIDA are used to great effect. Movie studios often begin their marketing campaigns months in advance with giant posters to attract attention to the new movie. Short attractive previews follow, which develop interest by offering an attractive glimpse of the movie without giving too much away. Desire is inspired by the release of the full preview, which is carefully designed to show the exciting moments of the movie, from special effects to humorous lines of dialogue. On the opening weekend, advertisements in newspapers and on television focus on the movie' s release, inviting the consumer to go and buy a ticket.
  
  
  3. What is the writer's tone in introducing the AIDA model?

  ASurprised.

  BCritical.

  CObjective.

  DHopeful

• There' s an old fixed understanding about the difference between cats and dogs. Dogs are loving and loyal, while cats are aloof （冷漠离群的）and indifferent. Most cat people, however, probably disagree. Overall, cat research suggests cats do form emotional bonds with their owners. Cats seem to experience separation anxiety, respond to their owners' voices more than to strangers' and look for comfort when scared.
  But a new study reveals a more complicated picture of our relationship with cats. Adapting a method previously used to study dogs, the scientists found cats—unlike dogs一don' t avoid strangers who refuse to help their owners. This doesn' t mean that the cats in this study were selfish, but they simply didn' t understand how human beings respond to each other. They weren' t aware that some of the strangers were being unhelpful.
  In an experiment, a cat watched as her owner tried to open a box to get at something inside. Two strangers sat on either side of the owner and the owner turned to one of them and asked for help. In ''helper" trials, the stranger helped the owner to open the box. In " non-helper" trials, the stranger refused. The other stranger sat passively, doing nothing. Then, both strangers offered the cat a treat, and the scientists watched to see which stranger the cat approached first. Did she prefer to take food from a helpful stranger over a passive one? Or did she avoid taking food from the non-helper?
  When this method was used to test dogs, they showed a clear preference. The dogs preferred not to take food from a stranger who refused to help their owner. In contrast, the cats in the study were completely indifferent. They showed no preference for the helpful person and no avoidance （避开）of the unhelpful person. Apparently, as far as cats are concerned, food is food.
  What should we take from this? An attractive conclusion would be that cats are selfish and don' t care about how their owners are treated at all. This is an example of human-centered thinking of animals. To really understand cats, we have to get out of this view and think of them as cats.
  
  
  4. What do most cat people probably disagree with, according to Para. 1?

  ACats are strange.

  BCats are loving.

  CCats are caring.

  DCats are cold.

• 1. 新学期伊始，你们班准备组织一场迎新晚会，让同学们熟悉起来。你(Li Yuan)打算邀请外教(Tim)来参加迎新晚会。请给他写一封e—mail，内容包括：
  (1)邀请他参加迎新晚会；
  (2)介绍迎新晚会的一些活动安排；
  (3)希望他能够做个简短发言；
  (4)期待他的到来。

• 2. 你(Li Yuan)组织同学进行了一次烧烤野餐(barbecue)。请给你的英国朋友Tim写一封电子邮件，内容包括：
  ·野餐前的准备；
  ·野餐过程；
  ·印象最深刻的人或事。

• 3. The doctor is very patient with his patients.

• 4. Do you have access to the Internet?

• 1. 你是王刚（Wang Gang），写一封给朋友李明（Li Ming）的祝贺信，祝贺他获得复旦大学计算机科学硕士学位，并祝他今后在学习和研究方面取得成功。

• 2. 你（Li Yuan）要参加一次英语征文比赛，题目为My Favorite Photo。请写一篇短文参赛，内容包括： 拍照时间和地点；照片中的人物或景物；喜欢这张照片的原因。